Friday Jul 24, 2020

Ivan Turner, Steven LaVelle & Kent Riddle - Marketing Your Restoration Business in Tough Times

This week we welcome Ivan Turner, Steven LaVelle and Kent Riddle for a special show designed to help market your restoration company in tough times and beyond. The interview will focus on how to get through tough times and help ensure your marketing program brings results quickly. The team will discuss methods and techniques for marketing that can help any company but particularly restoration companies looking to survive and thrive during difficult times. The groups new e-book is called How to Successfully Market Your Restoration Business in 14 Days. 
 
Tune in for an
Unprecedented Special Offer, only One recipient will be chosen
 
Are you are experiencing a downturn in your restoration business due to a lack of jobs; an expert consulting team* seeks one candidate for free 14 day business turnaround. (*Kent "redneck millionaire" Riddle, Ivan "Showme marketing" Turner, and Steven "roving marketing reporter" LaVelle)
 
In 100 words or less, tell the consulting team why they should select you for the free 14 day business turnaround. All entries will remain confidential. More details during the show.
 
Ivan Turner has been in the restoration field for over 25 years. He created “Disaster Brigade” an organization that brings veterans into the restoration industry. And he is presently the CEO of ShowMe Marketing, a consulting firm that shows restoration companies how to get more work in just days. He was a featured author in the book, “How to Get More Water Damage Jobs” with a chapter that included insider secrets for getting free referrals from plumbers. Recently he said, “Drop me in any city in North America and I’ll go to any restoration company you name – then, in just 14 days I’ll have the owner, the sales team, or the newest technician bringing in more jobs.”
 
Steven LaVelle has been researcher and writer for the restoration industry for more than 12 years. With half-a-dozen books to his credit including, “197 Ways To Persuade Adjusters, Agents, and Others To Give You The Job,” “The Restoration Book,” “How to Get More Water Damage Jobs” and “Get Paid!” which featured our own Cliff Zlotnik(the Z Man) who wrote the foreword. Steven says, “I ask the most insightful industry leaders for their best secrets, they tell them to me and I add a few ideas of my own, then write them down – that is how I create some of the best marketing books in restoration. In the final analysis I’m just a roving reporter and marketer who knows where to look and what questions to ask.”
 
Kent Riddle is a story teller. Someone called him a “Red Neck Millionaire,” because he ran a successful franchise for many years that had an annual income in the millions of dollars and has a deep southern accent that rivals his friends in Nashville.  Recently he sold his franchise for millions more, but he found retirement to be too much work! So he dove back in and created a consulting firm that helps other restoration companies become successful. He teaches with stories and he promised to share a couple today – like the one in which a group of contractors were waiting to make a presentation to the manager of a water damaged restaurant, when a competitor walked up and stole the job with just three sentences. Recently, he asked the owner and front line workers of a wildly successful franchise how they were doing during the COVID crisis – they told him, now he will tell us.

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